Company profile

As of April, 2017
Company name Panasonic Cycle Technology Co., Ltd.
Address 13-13, Katayama Cho, Kashiwara City, Osaka 582-8501, Japan
Europe branch Robert-Koch-Strase 100, 85521 Ottobrunn, Germany
(For Bicycle manufacturer service)
President Eiichi Katayama
Start business 1952
Business Bicycle manufacturing and sales
  • Bicycles, Electric assist bicycles, Electric assist three wheel bike and Service parts. (In Japan)
  • Electric devices for e-bike. (In Europe)
Employee 480 (As of April, 2017)


When the founder of Panasonic, Konosuke Matsushita, was young, he worked at a bicycle shop where he learned how to do business.
Later he developed an electrical company and he decided Panasonic establishes bicycle division in 1952. From then, Over 60 years, we have concentrated on bicycle research, development, manufacture, and sales.
We have combined our bicycle technology with the latest electrical power technology as part of our dedication to providing a more comfortable life.
This adds an extra dimension to your experience of cycling.
1952 Began manufacturing and selling bicycles (Japan)
1979 Announced the launch of an electric bicycle (Japan) 1979
1990 Took part in the Tour de France 1990
1996 Launched an electrically assisted pedal cycle (pedelec) in Japan
2000 Began distributing units (Europe)
2002 Launched first ever lithium-ion battery powered pedelec (Japan)
2012 Launched rear hub motor system (Europe) 2012
2013 Launched one axle motor unit system (Europe) 2013
2014 Launched 36V front hub motor system (Europe) 2014


Building bicycles and protecting the environment.

At Panasonic, protecting the environment and doing business go hand in hand. Besides our various environmental activities, we develop bicycles that are good for the environment and promote an urban lifestyle that incorporates the use of bicycles.

We are also working to prevent global warming by participating in "Team Minus 6%" efforts.

solar panels
Panasonic Cycle Technology participates in "Team Minus 6%" efforts aimed at reducing C02 and other greenhouses gases that cause global warming by 6% from 1990 levels. At our company facilities, we have installed solar panels on the roof in order to make use of clean energy. We also recommend to our workers that they commute by bicycle, and we implement energy-saving efforts at our factories and offices to reduce C02 emissions.
Team Minus 6%

Keeping the local area clean through participation in clean-up efforts.

clean-up efforts
One of the ways in which we contribute to the local area and community is through our "no garbage" policy. All of our employees join together to pick up garbage around the head office and factories, to contribute to regional beautification. We also organize garbage clean-up outings to the riverside areas of the Yamato and Ishikawa Rivers.

Manufacturing with a low environmental load and building bicycles with recycling in mind.

Analyzers are used to test for harmful substances, to comply with laws and regulations.
For the batteries used in our electric assist bicycles, we use Li-ion and Ni-Mh, which contain large amounts of recyclable materials. We do not use mercury or other chemicals that pollute the environment. Our retailers also collect used batteries for recycling.
Panasonic Cycle Technology is a member of the Japan Portable Rechargeable Battery Recycling Center (JBRC). We recycle the small rechargeable batteries used in bicycles. (
We build environmentally friendly bicycles, adhering to the criteria for reducing harmful substances listed by Japan's Bicycle Association. Our bicycles also earn the Bicycle Safety and Environmental Standards label (BAA label). We have strength-ened our environmental substances management system and do everything we can to limit the use of such substances to safeguard not only people when using our bicycles, but the environment at the time of the blcycle's disposal.

The ISO 9001 Quality Management System and the ISO 14001 Environmental Management System standards.

The factories of Panasonic Cycle Technology, the manufacturer of Panasonic bicycles, are certified under the ISO 9001 Quality Management System and the ISO 14001 Environmental Management System standards.
  • ISO9001
    Registration no.: QC02J0138Date of registration: Dec 19, 2002
  • ISO14001
    Registration no.: EC99J1013Date of registration: May 26, 1999

Environmental Policy

We strive to:
  • Create products that minimize environmental impact, and expand the number of such products each year.
  • Specify areas for improvement environmentally, implement those improvements, and continue to make further improvements.
  • Contribute to the local community and society through environmental efforts.
  • Promote participation in activities among all of our employees.
  • Set and review environmental objectives and targets.
  • Comply with environmental laws and regulations.
  • Publicize our environmental policy.

Environmental Activities

  • Building bicycles (lightweight, long-lasting bicycles)
  • Town improvement (Eco Cycle City planning / measures to prevent bicycle theft and bicycle clutter on streets)
  • Materials creation (the development and promotion of industry's first high-stiffness, thin-wall pipe / development and promotion of PVC-free material)
  • Factory improvement (industry's first ISO 14001 certified factory)