Panasonic Corporate Citizenship News

Panasonic is working to create a more sustainable world.
Individual employee also carries out proactive social activities as global citizen with the theme "education and coexistence".


USA: Toys for Kids Program Brings Joy to local New Jersey Children

On Thursday, December 16, 2010, the PNA Corporate Outreach Programs Department completed Panasonic’s annual Toys for Kids program with an event at PNA headquarters in Secaucus, New Jersey.

s were donated to the Secaucus, New Jersey Police Department PBA who then distributed the toys to local hospitals and not-for-profit organizations in the area. In addition, Corporate Outreach also donated toys and Panasonic product to the Newark Renaissance House (NRH) – a not-for-profit agency that operates residential, outpatient and infant mental health programs that address the needs of families affected by alcohol and substance abuse. Panasonic hosted 19 children ages newborn to 9 years old and their mothers so they could meet Santa Clause (whose visit was coordinated by the Secaucus Police PBA), open gifts and enjoy a delicious holiday lunch.

In the weeks leading up to this event, Secaucus employees made personal donations of toys valued at over $2,000 (USD). In addition, Panasonic Solutions Company asked each employee attending their holiday party to bring a toy which resulted in an overwhelming number of toys this year, and the son of one employee caught the Panasonic spirit of giving and donated three bags of toys to the cause.

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USA: Panasonic Corporation of North America HQ hosts holiday concerts

Returning for their 5th year, the internationally acclaimed Jubilation choir performed culturally diverse holiday favorites for employees during lunch hour at PNA HQ. Jubilation Choir, with over 100 members is a culturally mixed choir whose members are volunteers and professional singers. Most recently, Jubilation sang the title track with lead vocals by Queen Latifah on "Oh Happy Day", an album that won a 2010 Grammy Award for Best Traditional Gospel Album.

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Panasonic employees were also treated to a lunch time holiday concert by the Hudson County Schools of Technology - High Tech High School from North Bergen, New Jersey. Over 30 High School students performed an hour of popular contemporary and traditional holiday music, as well as a wonderful dance performance from the school's performing arts students. 

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USA: Panasonic Corporation of North America hosted the New Jersey Network of Superintendents

In December 2010, Panasonic Corporation of North America headquarters in Secaucus hosted the New Jersey Network of Superintendents, a group of school district leaders that meets regularly under the guidance and support of The Panasonic Foundation. As part of an effort to improve equity in student achievement, the 12 participating superintendents had identified groups of students who are not performing as well in their schools in comparison to the other students. Examples of these groupings of lower achieving students include students with special needs, students in poverty, and racial minorities. 

The superintendents told their stories, using data and graphics to portray the inequities in student achievement that they are working to overcome. In small groups of three or four, they explained their challenges to one another, responded to questions, and generated ideas for moving forward.  Comments at the conclusion of the day, included the following: "The power of seeing the pictorial representations of data was extraordinary!" "The similarity in the items selected from the various districts came as a surprise, as many of us come from communities that look quite different." "The need and power of superintendents to challenge inequities smacked me in the face today!"

This is an ongoing project that will be further pursued and refined in the coming months.