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Malaysia: Kids School Eco Learning Program start

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Three Panasonic Group companies situated in Malaysia have begun the Kids School Eco Learning Program, an environmental education program for kids in Malaysia. The event to kick it off was held July 26, 2011 at Panasonic AVC Networks Kuala Lumpur Malaysia(PAVCKM).

Covering ten schools in Selangor, this program teaches elementary school and junior high school students the importance of the environment and provides them with information on how they can become involved. Through a tie-up with Malaysia's Ministry of Education, the program will be incorporated into the school curriculum.

Program instructors will not only be visiting the schools to conduct the classes but will also be providing factory tours. An Eco Ideas Contest will be run as part of the program with the various schools to carry out their own eco-initiatives, with the winner invited to Japan. The program will also feature an Eco Picture Diary Contest with students to keep a picture diary on the environment.

The July 26 kickoff event was attended by Deputy Minister of Education Khair Mohamad Yusof. The event was made livelier by the attendance of students from the ten participating schools in Selangor, as well as their teachers and a contingent of local media. The event also included the announcement that PAVCKM would become Malaysia's Eco Ideas Factory, moving to further increase resource recycling and promote waste separation in order to minimize the environmental impact of the factory.

This initiative forms part of Panasonic's global promotion of its Eco Learning Program (ELP), and is the second program to be implemented in Asia following the collaboration with the Ministry of the Environment in Singapore.

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